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The Cathedral of God

Lifetime Membership For more than a decade, I have been asking myself the reason for building this blog. Is it really due to personal interest? Frankly, I doubt so as interest alone would not lead me to churn out investment articles weeks after weeks, months after months, years after years. Is it really about making money out of membership subscriptions? Honestly speaking, the amount of money I made from this blog is barely enough to pay for the blog hosting fees. In this article, I will share the story of The Cathedral of God to illustrate the vision, mission and value of SG Wealth Builder.

The Cathedral of God is loosely based on a real-life story with many different versions and interpretations.

Back in 1666, a devastating fire broke out to destroy London city. Legendary architect, Christopher Wren, was tasked to rebuild St Paul’s Cathedral.

One fine day in 1671, Christopher Wren saw three bricklayers working at the site and asked the first bricklayer, “What are you doing?” He responded “I am working hard to lay bricks.” The second said “I am a builder building a church.” When Christopher Wren asked the third bricklayer the same question, he responded with a fire in his eyes, “I am building the house of God, the mighty Cathedral of God!”

The third bricklayer went on to become the leader of the three bricklayers.

The Cathedral of God illustrates the significance of having a purpose in whatever you do in life. Having a purpose will drive your attitude and provides higher meaning to your endeavors. Very often, it is the purpose, not interest, that defines whether you will become good or great at something. For the first bricklayer, he saw himself as doing a job while the second bricklayer deemed that it was an occupation. The third bricklayer has a calling.

Cathedral of God

Many bloggers would tell you that building a blog from scratches requires a tremendous amount of effort, commitment and time. Sometimes, after years of blogging, there is no guarantee that a blogger can find success. Along the way, I have seen so many talented bloggers with great potential fading from the scene before they even begin their journey.

The sole reason for the sustainability of SG Wealth Builder is passion. I love doing stock research and sharing my ideas with others. And I love writing because I always thought that to be able to inspire or create a change in others is a form of calling. In other words, I see myself as the third bricklayer in the story of the Cathedral of God.

At certain stages in my life, I did consider giving up blogging because of my family and career commitments. Sometimes after a long day at work, the energy just wasn’t there to blog. But as I look back at the journey, the thought of deserting my followers was too unbearable. Through the comments, emails and feedback, there were many memories to be cherished.

I still remember the time when a reader dropped me a message to request for an article regarding accredited investor in SG Wealth Builder. She was attending an investment talk that was selling funds meant for accredited investors. That was when I realized how much value this blog can bring to readers.

And then there were the various emails that I received from followers. They were words of encouragement and compliments that spurred me to keep going.

To be able to make a difference in others certainly create a profound feeling. Thus, the motivation to bring this relationship to another level. In this article, I am going to share 7 reasons to sign up SG Wealth Builder Membership. Read on if you are interested to grow and become a better wealth builder. Remember, this is a blog for wealth builders, by wealth builders. Hence, this is not about me, but about you.

Manage money

The mission of this blog is “to make money, to build wealth and to preserve wealth”. In short, this is a journal detailing the process of building wealth in Singapore. It contains my strategies, insights and analysis on various wealth instruments like stocks, bonds, properties, CPF and precious metals. The lessons learned and experiences gained have served me well and I hope to share this knowledge with you exclusively. Members will have full access to all the articles written for the past 12 years.

In school, you don’t learn how to make money. This is the biggest challenge faced by all of us when we first stepped into the working world – learning how to manage money. I don’t claim to be a money guru. But if you joined me in my wealth journey, you will learn how to avoid financial pitfalls and gain valuable knowledge on the best practices to grow your wealth.


Providing valuable content is one thing. But do you know why thousands of Singaporeans keep coming back to visit my blog on daily basis? It is because many people found my content highly engaging. If you want cold hard objective data on how to make money, you might as well go and read media releases or mainstream media like The Straits Times or The Business Times. But you would realize that the angle of coverage is vastly different from this blog. In this regard, it is difficult for readers to struck a chord with mainstream media.

Through story-telling, I aim to build a relationship with members. You will learn more effectively and grow as a person through the war stories that I have shared in this blog. Some of the best articles in this blog include “Selling combs to monk” and “KFC founder got rejected 1009 times”.


In this blog, I have shared a lot of my personal experiences gained in the course of my wealth building journey. Some were silly mistakes made in the stock market while there were insightful articles on lessons learned from buying and selling properties. And then there were articles on how I managed my CPF monies. I hope members can find the takeaways beneficial. In turn, many readers wrote in to share their personal experiences. Through such sharing of personal stories, we can all grow to become better wealth builders.

There are many investment bloggers who only write about their winning investments, investment portfolio and their get-rich-quick strategies. But they never reveal how they made their money or their worst mistakes. In joining SG Wealth Builder Membership, you will receive a holistic view on managing wealth. You may not agree with my views, but at least you can learn to avoid making the same mistakes that I have made earlier in money journey.


In today’s digital age, there is an explosion of information in the online world and the information overload presents a challenge to everyone who tries to find credible information from online media. Arising from this, there are increasing number of blogs that seek to capture eye-balls to generate advertisement revenue. Very often, these blogs are free-to-access sites but there are no quality controls on the content.

Always remember that free information does not necessarily means good information. Most of the other wealth blogs contain generic information that may not be relevant or helpful. In this blog, some of my top blog posts include “The thin fine line between Joint Tenancy and Tenancy-in-Common”, “CPF Nomination and Making a Will” and “The Dark Side of CPF Withdrawal Limit”.

Traffic is of course important for every blogger. After all, it can be really demoralizing if you put in so much effort but no one reads your articles. Nonetheless, I rate reputation and credibility even more important because it takes an incredibly long time to build trust. By joining SG Wealth Builder Membership, you will gain access to credible and quality articles on ways to build wealth.


Readers often forget that to be able to access my articles is a form of privilege. There are trolls who abuse the privilege granted to them and tried to stir troubles in my blog. Then there are loyal readers who became fans and subsequently got converted into email subscribers. Many of them also provided constructive feedback and valuable information that help to grow this blog.

Thus, to cater to this diverse group of people, I think it is crucial to set a differentiation between readers, subscribers and members. As a member, you will get to enjoy exclusive privilege to read my articles and make comment in my blog. I will also reply your email queries as soon as possible. As a paying customer, these are fundamental rights. On the other hand, readers and subscribers will only get to read the excerpts of my articles. I may also not reply to email letters from readers and subscribers (I do receive many letters from non-members).


For many wealth builders, Singapore can be very cold and unforgiving. Growing up in a low-income family, I have learned this through the hard way. The culture here is every man for himself. When I started this journey, I tried to look for online communities that share information on how to invest. There were very few back then. Today, there are many investment blogs and forums. But somehow they don’t quite fit into what I have been looking through these years.

My goal is to build a community of like-minded members coming together to share views and ideas. In time to come, this will also be a platform for wealth builders to network and create wealth together. You can be part of this community by signing up SG Wealth Builder Membership.


Now that I have shared with you the benefits of joining SG Wealth Builder Membership, the next thing that may stop you from signing up is the membership fee. If you think carefully about it, $100 is a very small amount of money. You can certainly buy a decent meal with it but you would not be able to use this money to make more money. However, you can treat this amount of money as a form of investment. This is because every month, you can access 8 to 10 new articles on how to grow wealth. In addition, you can have full access to all my previous investment articles.

Is $100 too much for a blog subscription? I don’t know. For all I know, good things don’t come cheap and cheap things don’t come good. I don’t want to make an offer so low that members find it cheap and degrading. My goal is to make SG Wealth Builder a premium brand.


I hope this article has managed to reach out to you and convince you the merits of signing up SG Wealth Membership. Don’t procrastinate anymore my friend. This is about building long-term relationship and I certainly look forward to you coming on board. Together, we can forge a better tomorrow.

Lifetime Membership

Congratulations on your first step to becoming part of SG Wealth Builder community! For a one-off payment of $100, you can get full access to all the articles and enjoy the benefits of SG Wealth Builder Membership.

The full benefits and privileges of SG Wealth Builder Membership:

  1. Access to the latest premium articles of SG Wealth Builder
  2. Email notifications of latest blog articles
  3. Request for coverage on stocks, insurance and other personal financial topics
  4. Comment in articles

Note: After payment is made, you will be prompted with registration form to create your user-id and personal password.

2 thoughts on “The Cathedral of God

  • Thank-you so much for all articles in SG wealth builder.
    I have learned so much and gain so much insignt!

  • Dear Jacqueline,

    Thank you for the support through the years. Much appreciated.


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