How to create a successful online business in eBay

eBay is an electronic platform for users to buy and sell their products at fixed or auctioned price. I used to view it as a website for people to buy and sell unwanted goods only and did not realise its huge business potential from an entrepreneur’s perspective.
Why eBay?
Founded in 1995, eBay empowers people to explore business opportunities and enble e-commerce innovation to fluorish. Home-based online business owners can virtually sell any product or services through eBay without having to set up their own websites and hence, allows them to save huge costs, time and resources. The best thing about eBay is, due to its recognised global brand, you would probably have a higher web traffic viewing your listing in eBay as opposed to your own website. Just ask yourself: if you are sourcing a product from overseas, would you visit eBay first or crawl through the search engine? Chances are, your website would be found at page thousandth of the search engine and potential valuable customers would never know you are there.
What product to sell?
The next question after you decided to set up your online empire in eBay is: what product